Green Bay Packers: Top 30 moments in franchise history

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4. Lombardi’s three straight championships in the 1960s

For those of you who don’t remember the 1960s, they were called the “Glory Years” in Green Bay for many reasons … the most important being the championships that Vince Lombardi brought back to “Packers News.”

Most notable of those championships were the three straight – 1965, 66 and 67.

Only once before had the Packers won three straight titles – that being in 1929, 30 and 31 when Curly Lambeau was at the helm of the Packers franchise.

Lombardi’s three championships were truly remarkable, given that they came during the meteoric rise of football on America’s landscape. Big money was becoming the norm across the league and all the teams in both the NFL and AFL at that time were luring the best college players to their teams with the promise of six-figure salaries.

Through all that change, it was Lombardi’s iron rule and his ability to find players for his system that helped the Packers become the most loved team in the league.

Lombardi’s teams defeated the Cleveland Browns (‘s final game), and the Dallas Cowboys in subsequent years to earn the three straight. In 1965, the Packers defeated the Browns at a muddy Lambeau Field, then went to Dallas to beat the Cowboys in Texas in 1966.

But it was the crowning achievement in 1967 when the Packers hosted the Cowboys once again in the NFL Championship game – this time at Lambeau Field.

That iconic matchup became known as the Ice Bowl and not only propelled the Packers into the first Super Bowl against the Kansas City Chiefs, but cemented the Packers franchise of the 60s as one of the best of all time.

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