Every Green Bay Packers quarterback has one superpower bestowed upon them.
Bart Starr, The Ice Man, a serial winner who stayed cool under pressure and led the Packers to glory in the NFL's coldest-ever game.
Brett Favre, The Ironman, capable of playing through any and every ailment to start a record 253 consecutive games for the Packers.
There's Aaron Rodgers, The Mainfestor. Long before the darkness retreats and ayahuasca, he provided spoilers, not predictions. From "R-E-L-A-X" to his magical "run the table" miracle, Rodgers delivered on his promises.
We can't forget Matt Flynn, The MVP Backup. A journeyman quarterback with pedestrian numbers elsewhere, but when sprinkled with the Packers QB stardust, he became an icon. Flynn threw a franchise-record six touchdowns in one game and famously led a 23-point comeback to stun the Dallas Cowboys.
Then there is Jordan Love, the face of the Packers in 2025. His superpower?
The Toyotathon Merchant?!
It's weird. It's bizarre. But it's also wonderful. Love's Toyotathon story began as a bold conspiracy theory and soared into an undeniable superpower. For those unaware, Love becomes a different quarterback when Toyota runs its annual car sales event.
As Toyota slashes prices, Love shreds defenses.
His Thanksgiving stunner at Ford Field? Toyotathon. Victory over the Kansas City Chiefs with Taylor Swift in attendance? Toyotathon.
There's no sight more frightening than seeing Love's Packers come to town while Toyota is lowering prices. Don't just take my word for it. The numbers reveal the weirdest Packers superpower of all.
Over the past two seasons, Love has played 14 games during Toyotathon and 18 not during the sales event:
Jordan Love during Toyotathon
- 14 games
- 283/420 (67.4 percent)
- 3,334 passing yards
- 26 touchdowns
- 2 interceptions
- 109.96 rating
- 10-4 record
Jordan Love not during Toyotathon
- 18 games
- 357/584 (61.1 percent)
- 4,214 passing yards
- 31 touchdowns
- 20 interceptions
- 86.52 rating
- 8-10 record
It's magic, you know. Is it a coincidence that 90.1 percent of Love's interceptions came outside of Toyotathon? That he wins 71.4 percent of his games during the event, but only 44.4 percent when Toyota cars are at full price?
Matt LaFleur wants no part of it, saying in December that he was "not aware" of the Toyotathon magic. That's exactly what a head coach would say if he knew his QB1 secretly had a superpower. Love embraced it, even landing a sponsorship deal with Toyota.
With the cat finally out of the bag, the NFL is determined to destroy it, handing the Packers five road games in the projected eight-game stretch during this year's sales event. That includes the Detroit Lions on a short week, as well as five divisional showdowns.
The Packers responded by delivering Love his perfect sidekick: Micah Parsons.
It's inevitable. Love is The Toyotathon Merchant, and this epic superpower begins Episode III in November. Can Love overcome the odds and retain the mystique?
Forget the Super Bowl. Love's battle to save Toyotathon is the Packers' most weird yet wonderful storyline in 2025.